Starting Your Own Website


February 23rd 2009 07:11 am By Web Development in India

Once you have registered for clickbank and CJ (if you have not done so, please do so immediately). There you will be given your affiliate links - your best friends other than qualified traffic. These links are the links which links the affiliate products and services to YOU, and trace the commissions (if sales are made) to your account.

The thing is, newbies usually try to promote the link directly to people, by direct email or pay-per-click campaigns such as PPC. These approach now are not as effective as before, and they seem ‘hard selling’ with little customer interaction.

If this happens, you’d likely lose the sale. Most of the time, if you put up the link, there’s only a slim 1-2% chance of people buying, the remaining 98-99% will just ‘browse’ and leave, leaving you to pay for the cost of the PPC click (also known as paid advertising). Email links are usually ignored unless the people you mail already know you.

The trick now is to create a ‘browse-through’ page where interested people will scour around to pick-up information that they’re interested in (these are ‘warm’ leads) and you give them an ‘offer’ (which can be anything i.e. free ebook, or free ezines etc - i will share more of this later) by ’signing up’ for the freebies. By doing that, you will build your list, personal to the page they were interested in. This starts a you-them relationship, and you can start building friendship and networking with them. Let’s start with free websites - they’re called blogs.

Nigel Chua is a Trainer and Team Leader for Business Planets, a company specialising in hybrid marketing (offline and online) advertising. To view more of his posts on hybrid and internet marketing, visit http://www.ebusinessacademy.blogspot.com

Tags:

Posted by under WebDesign |

Comments are closed.

Trackback URI |