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If you don’t know about Twitter by now you definitely should. Its one of the most popular services out there on the Internet. Twitter is microblogging service that lets you post or “tweet” short messages of 140 characters or less. You can search for other people who tweet and follow them and they can follow you. Its so popular there are now hundreds of applications to help extend its basic functionality. That being said, if you’re a blogger there are numerous ways that you can take advantage of twitter to help leverage your own blog. Here are a few listed below:

Research
If your stuck for ideas researching a new post tweet your idea into the “twittersphere” and see what responses you get. Better yet, ask a question around your idea and see what responses you get. You can search using twitter (or better yet use Tweetdeck) for topics of interest and jump start your post based on what others are talking about around that topic.

Build Your Brand
Whether you’re blogging, interacting on social networks, making videos, etc, all these activities in multiple mediums help to get your name “out there” in the Internet. Twitter is yet another powerful and sometimes real time tool to help you market yourself. When people “resend” or retweet a helpful tweet of yours for example that means they are promoting your content and your brand into “their” network and your brand has just gone viral! You’ll find as people get to know you and you offer valuable content your brand awareness will naturally increase, which means their awareness of your blog can increase as well.

Promote Your Content
You’re not on the Internet to hear yourself right? You want your ideas your content to be heard and/or seen. Well you can refer to your blog posts via Twitter. In fact there’s a cool tool called Twitterfeed that’ll let you feed your rss blog to Twitter. Also there are Wordpress plug-ins that will individually post to Twitter each time you publish a blog post.

Extend your audience
Some bloggers find they reach a certain saturation point with their readers. Twitter can help you grow and audience by searching for new folks in the Twittersphere based on your blog topics. You can then follow them and communicate with them too referring them back to your blog.

Story Gathering
Twitter is GREAT for hearing about breaking news and other news sometimes before the large media outlets get wind of it.

Networking
Networking really combines all the aspects of social interaction, engaging communicating, etc. Twitter allows you find, follow and communicate with others building up relationships over time.

Do you want to learn how to use twitter and other social media to generate more traffic and more money for your own business or cause?